Episode 163: What High Schools Do Colleges Visit?

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Welcome back to our new series entitled Looking to Next Year.  Today, we want to look at a well-known college recruitment practice and its ramifications.  That practice is the visiting of high schools by college admissions staff.  Maybe our discussion today won’t come as a surprise to you; but, whether it does or doesn’t, it’s a sad commentary on the U.S. in 2018.

1. A New Study

Just a few episodes ago, we quoted from an article in Inside Higher Ed by Scott Jaschik, and today we find ourselves doing that again.  This article is forebodingly titled “Where Colleges Recruit . . . and Where They Don’t.”

Here is the story:

[F]or many colleges, reaching out to students in person at high school events is a key part of the recruitment process. And even for the [elite colleges], this is an important part of outreach and regularly results in applications from those who might not have otherwise applied. But where do the [colleges] go to recruit?

A new study being presented at the annual meeting of the American Educational Research Association suggests that these visits favor those who attend high schools where family income is high. And these high schools are likely to be whiter than the population as a whole.

Two of the researchers–Ozan Jaquette, an assistant professor of education at the University of California, Los Angeles, and Karina Salazar, a doctoral candidate at the Center for the Study of Higher Education at the University of Arizona–published a summary of their findings in The New York Times. (quoted from the article)

So, let’s look at that opinion piece in The Times by Mr. Jaquette and Ms. Salazar.  They wrote about their findings, based on data from college visits–not any other kinds of student recruitment–made in 2017 by 150 colleges.  Here are some of those findings in their own words:

The clearest finding from our study is that public high schools in more affluent neighborhoods receive more visits than those in less affluent areas.

Only about a third of households across the country earn more than $100,000 annually, but nearly half of high schools receiving visits by private colleges and universities were in neighborhoods where average incomes were higher. Connecticut College visited neighborhoods with an average median household income of $121,578. Private colleges also disproportionately visited private high schools over public high schools.

Andy Strickler, dean of admissions at Connecticut College, said the school targets high schools that have historically provided students, or other schools that have a similar profile.

He said there was a good reason Connecticut College doesn’t always visit other areas: “There’s a trend for these students to stay closer to home for college.” (quoted from the opinion piece)

I get that colleges understandably visit high schools that have sent students in the past or schools with demographic characteristics like those high schools.  I get that colleges need to recruit as cost-effectively as possible.  I get that kids in high schools in less affluent neighborhoods probably do “stay closer to home for college,” for better or worse.  But I still am a bit disappointed by all of it.

Nonetheless, let’s not single out Connecticut College.  There is a chart in the opinion piece that shows that plenty of other colleges do exactly the same thing–that is, visit high schools in neighborhoods with higher median incomes than high schools they don’t visit.  And, what’s worse, lots of those colleges are public universities.  Let’s look back at what Mr. Jaquette and Ms. Salazar write about that:

While public research universities visited rich and poor neighborhoods nearly equally when recruiting in their home states, they visited the same affluent high schools targeted by private colleges when recruiting elsewhere. Most public colleges also visited far more high schools out of state than in-state. The median income of areas where the University of Pittsburgh recruited out of state, for example, was $114,000, compared with $63,000 for areas that were not visited. . . .

The attention public universities lavish on wealthy out-of-state schools is a response to state policy. Over the past decade, many states have cut funding for higher education, forcing public universities to become more dependent on tuition revenue. Research shows that public universities responded by enrolling more out-of-state students, who often pay two to three times more than state residents. And of course, only well-off students can afford that. . . .

In their out-of-state visits, our data also suggest, public universities were more likely to visit predominantly white public high schools than nonwhite schools with similar levels of academic achievement. For example, [in the Boston metropolitan area], the University of Colorado Boulder visited Dover-Sherborn Regional High School, which is 88 percent white and has about 154 students with proficient math scores, according to the federal Department of Education. But it did not visit Brockton High School, where just 21 percent of students are white but about 622 students have proficient math scores.

“In order to be good stewards of our funding, we consistently recruit at schools that have historically given us applications,” said Colleen Newman, admissions director at Boulder. “Given our limited funding, we are unable to expand our traditional recruitment efforts to all regions and all high schools that have academically talented students.” (quoted from the opinion piece)

Well, as loyal listeners know, I love recommending Boulder.  I think it is friendly to students from the East Coast and a great all-around university.  But I have to admit that I am not crazy about this recruitment strategy, though I understand the reasoning, of course.

Here are some more things I did not know, however.  I guess that I might have figured this out if I had thought about it, but I just never did.  I am wondering how much you have thought about this, parents.  Listen up:

Colleges don’t treat recruitment lightly. It’s big business for colleges and the firms they hire. Most colleges identify prospects by purchasing lists of students and their backgrounds from the testing agencies College Board and ACT. They can also hire enrollment management consulting firms, which integrate data from the university with data on schools and communities. This helps them decide which schools should be visited and which should be targeted with emails and brochures. One consulting firm we spoke with even knows information about individual students such as their family income and net worth, and the value of their home.

If colleges have all this data, why aren’t they better at targeting talented poor students and students of color?

The most common explanation is that there aren’t enough of them applying (the so-called achievement gap). Another explanation we hear is that talented students don’t apply because they don’t have the right guidance (called “under-matching”). . . .   Our data [suggest] universities are determined to court wealthier students over others, and they expend substantial resources identifying and reaching them.

There are many students from poor communities who get excellent grades but end up going to a community college because no one bothers looking for them. If colleges are serious about increasing socioeconomic and racial diversity, they should look for merit everywhere, not just in wealthy, white communities. (quoted from the opinion piece)

It’s hard to disagree with that conclusion.  It’s especially hard to disagree with that conclusion for public universities, which have a mission to serve the taxpayers in their own states.  It’s concerning that public universities might be pricing themselves out of the market for the students who need them most in their home states–or even for the students who need them most from other states.

In putting together his article, Mr. Jaschik corresponded with Mr. Jaquette about his study.  Here is part of that correspondence:

Jaquette, via email, said there is a contradiction between colleges’ statements that they are doing everything possible to recruit low-income, disadvantaged students and the findings of the new study.

“Scholarship on organizational behavior–on all types of organizations–finds that organizations publicly adopt goals demanded by the external environment,” he said. “But these public statements are poor indicators of actual organizational priorities. How they spend real resources is a better indicator.” (quoted in the article)

In other words, colleges might say that they are looking hard to bring in more low-income students because it is the politically correct, or even morally correct, thing to say.  However, their actions (in this case, their spending habits) speak louder than words.

2. What Does This Mean for You

So, what does this mean for you?  Possibly nothing, if you live in a relatively affluent neighborhood and your kid attends a high school with relatively affluent classmates.  The chances are good that college recruiters are going to come calling both now and in the fall.

But if you don’t live in a relatively affluent neighborhood and your kid does not attend a high school with relatively affluent classmates, the chances are good that you are going to have to look harder to investigate colleges and make your kid known to them.  It might mean that you will need to visit colleges in order to get colleges to notice your kid (although I wish you didn’t have to until after your kid is accepted and you all are trying to make a final decision).  Oh, unless you live in one of the places identified in a 2012 study by Caroline M. Hoxby and Christopher Avery and cited by Mr. Jaschik in his article:

[The study] found a tendency by colleges to recruit only at high schools where they will find a critical mass of talented low-income students and not the many others where academic achievement may be more rare. The high schools having success at placing students in competitive colleges are in large metropolitan areas (generally from 15 cities) and their students are “far from representative” of the academic talent among low-income students, the authors write.

So it’s not that colleges don’t recruit at low-income high schools, but they favor the magnet over the typical high school–even though there are many students with ability who do not attend magnet high schools. (quoted from the article)

Indeed there are, and your kid might be one of them.

3. Happy Memorial Day

Well, it’s hard to believe that Memorial Day is just around the corner.  We are going to celebrate next week, but we will be back with you on May 31with the best episode we have ever done.  Stay tuned!

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Episode 120: Lots of College Options in Our New Workbook

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Today, we have figured out a way to talk both about our new book–How To Explore Your College Options: A Workbook for High School Students–and to make good on the title of our current series, Colleges in the Spotlight. As we were writing the book, we realized that we could use a lot of college examples, drawn from our earlier podcast episodes, to illuminate the points we were trying to make. I thought it would be interesting to see just how many colleges were mentioned in the book–and by “mentioned,” I mean that they were used to illustrate the answers to some of the 52 questions that teenagers are asked to find the answers to for each college on their Long List of College Options (LLCO). In a way, these colleges are in our spotlight for things that they are doing right or for characteristics they have that are noteworthy. To find out why we mentioned each college, you are going to have to get the book!

1. Colleges in the Spotlight

So, here we go. Here are the colleges that we thought were worth mentioning–for some reason or other (they are listed roughly in the order in which they are mentioned in the book, and I might have missed a few):

That’s more than 60 colleges, which is actually quite a few. Of course, you can always refer back to the virtual college tour we did in Episodes 27 through 53 for a discussion of even more colleges, organized by geographic region of the U.S.

But the new book doesn’t stop with those 60-plus. We also name some great college towns–“great,” according to one of the lists of great college towns that publications love to compile. Do you know what colleges are located in these towns?

  • College Station, TX
  • Charlottesville, VA
  • Saratoga Springs, NY
  • Asheville, NC
  • Flagstaff, AZ
  • Boulder, CO
  • Santa Cruz, CA
  • St. Augustine, FL
  • Burlington, VT
  • Annapolis, MD
  • Ann Arbor, MI
  • Athens, GA
  • Oxford, MS
  • Iowa City, IA

2. Now, It’s Up to You

Now, it’s up to you. At least, that is what we say at the end of the book. We wrote this to each student, assuming that he or she had done the assignments as they were presented: 

You have done a lot of work to gather information about the colleges on your LLCO. You have completed a College Profile Worksheet on quite a few colleges by now. You have learned more than many high school students know about a variety of specific colleges and about higher education generally. 

So, it’s time to start comparing and contrasting the colleges you have researched. That will be a long process, which will require analysis and evaluation by you and your parents and perhaps other important family members. And it’s okay that it is a long process because this is a big decision for all of you. 

Remember that choosing which colleges to apply to can be every bit as important as choosing which college to attend. In an ideal world, you should be happy with every college you apply to because that will take the pressure off as you wait for acceptances to come in. 

Of course, you might be more excited about some choices than others, but don’t apply to any college that you would not want to attend. That is a waste of your time and money. We are confident that there is a college that you can be admitted to that will make you happy. Even safety schools don’t have to be disappointing choices. If they are for you now, you just haven’t looked hard enough yet! Get busy.

We mean that last point really sincerely: If your teenager’s safety schools are disappointing choices for him or her, you all just haven’t looked hard enough yet. There are great colleges–especially some public flagship universities and some large private universities–that are very likely to admit good students, especially those who come from other states. Having a safety school that your teenager does not want to go to is really not having any safety school at all.

We mean it when we say, “Look harder.” We hope that our new book will help your teenager look harder, think harder, and work harder to expand his or her LLCO, to get exciting colleges onto that LLCO, to learn as much as possible about each one of them (by completing a College Profile Worksheet for each one), and to feel satisfied when all of the applications are submitted–that is, satisfied that all of the colleges he or she applied to are good choices, just for different reasons. And a satisfied teenager is likely to produce a satisfied parent. Or at least it should.

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Episode 109: Early Decision and Early Action Anxiety in College Admissions–Part II

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This is the third in our series of episodes discussing issues in higher education, and it’s the second part of a two-parter that looks at the Early Decision and Early Action options for high school students who will be applying to colleges next fall. I mentioned last week that I was infuriated by this issue. I meant that I was infuriated on behalf of the kids and families who are trying to figure out how to play this college admissions game, which is hard enough without having to calculate the advantages and disadvantages of various Early Decision and Early Action options at various colleges and how those options interact with each other.

Last week, we discussed the pros and cons of Early Decision. I won’t repeat all of the reasoning here, but I will repeat my conclusion, which is this: Early Decision is better for an individual applicant than it is for the pool of applicants. In other words, Early Decision might be great for your own teenager, even though it could well be concerning for the futures of all of our teenagers collectively. Of course, you have the luxury of thinking only about your own teenager. You aren’t setting policy for colleges or high schools across the country, and you don’t have to be fair to all high school seniors. You are likely to do what is best for your own teenager.

In that world, I believe that many of you will end up considering an Early Decision option very seriously, given everything we said last week. However, if your teenager just isn’t ready to make such a big decision around November 1–a decision that will be a binding decision–then let’s look at an alternative option for you. That alternative option is Early Action, the option that some would call the kinder, gentler option in the early admissions game.

1. Early Action

Under the Early Action option, high school seniors can still apply early–around November 1–but they are not ethically committed to enroll at the college if accepted. That is, the decision to apply Early Action is not a binding decision by a high school senior to attend that college and only that college. Early Action enables kids to apply to more than one college that offers an Early Action option and hold onto any acceptances until April–before having to make a final decision among all of the acceptances that come in on both the early and the regular schedules.

In counseling students myself, I encourage them to apply under the Early Action option to as many of the colleges on their final list as they can. I just don’t see a downside. And it can certainly take the pressure off a student to know in December that he or she has a guaranteed acceptance from a college or two or three well before April comes.

Here is one thing you have to keep in mind, however. Students have to take the SAT or ACT early enough to have the scores before November 1, and a student has to believe that the scores he or she has by November 1 is about as good as he or she can get. Because most students are going to take the SAT and/or the ACT more than once, that means taking the exam in the late spring of the junior year and again in the early fall of the senior year. Or, perhaps, it means taking the exam in late summer and again in the fall. There are, of course, pros and cons to these choices.

For example, we often advise good students who have had a rigorous high school program to take the test in the late spring of the junior year, to study and prep over the summer, and to take it again in the early fall of the senior year. Students who might not be as strong and who are not well prepared by the spring of their junior year might be better off studying and prepping over the summer and taking the test for the first time in September of the senior year. Here is one thing we do know: Taking the test just a couple of months apart and doing nothing to prepare in between the two testing dates is a waste of time and money; not much is going to be gained in regular school learning or in maturation in a couple of months.

Here is another option we have recommended. Apply Early Action to one or more colleges using your available test scores if you think you are likely to be accepted. In this case, the Early Action colleges would likely be your safety schools–that is, schools you can probably get into without improving your scores. If there are more selective colleges that you are holding out hope for, but for which you need better scores, re-take the SAT or ACT in November or December and don’t apply to those colleges until the regular deadline of January 1 or later.

2. Single-Choice Early Action or Restrictive Early Action

Let’s look at a mixed approach that has now been taken by some colleges, including some prestigious ones, and that is an option called Single-Choice Early Action, or Restrictive Early Action. This option means that applicants cannot apply to any other college under an Early Action or Early Decision option, but may apply on a regular decision timeline. If an applicant is admitted under this single-choice or restrictive option, that student may have until about May 1 to make a decision. Could it get any more confusing?

So, Single-Choice Early Action, or Restrictive Early Action, is like Early Decision in that the student is permitted to apply to only one college early, but it’s like Early Action in that the student is permitted to wait until regular decision acceptances come in before making a final decision about enrolling. You can see how that is pretty good for the student and pretty good for the college, though not ideal for either one. You can also see how this option just further complicates an already-complicated admissions process. This option, we believe, is not nearly as widespread among colleges as either Early Decision or regular Early Action.

3. The Craziness of Some College Admissions Options

I must confess that I myself have had to read and re-read some colleges’ website information on admissions many times to figure out what all the options meant. I cannot imagine how a high school kid by himself or herself ever completes and submits a college application anymore, especially if that kid has parents who do not speak English or cannot help for whatever reason. That’s probably the subject for an episode of its own!

Before we look at a few examples of colleges with crazy admissions options, let’s put one more option on the table: two rounds of Early Decision, or Early Decision I and Early Decision II. (By the way, colleges may also have Early Action I and II, though Early Decision I and II appear to be more common.)

So, why Early Decision I and II, with Early Decision II having a later deadline? One reason is that some students want the college to have access to later college admission test scores or to their first semester senior grades, in case either of those is better than earlier scores or grades. Another reason is that a student who gets rejected from his or her first-choice Early Decision college in December can then apply to his or her second-choice college in a round II of Early Decision. Both of these situations happen to favor the student.

But another reason is that having two rounds of Early Decision is a way for a college to improve its own statistics–in this case, the “yield rate,” or the percentage of students who are admitted and then attend. It has been said that this statistic might affect a college’s ranking on some publication’s list or other. So, that might be reason enough for how we got to this place.

Now, let’s look at a few real examples of colleges, all of which shall remain nameless:

  • Take this private Southern university, which has both Early Action and Single-Choice Early Action options, but no Early Decision option.
  • Or this public Southern university, which has three options: Early Decision I (with notification in late December), Early Decision II (for those who need a little more time to apply, with notification in mid-February), and Early Action (with notification in late January).
  • Or this Midwestern college with only about 1,000 undergraduates, which offers Early Action I and Early Decision I as well as Early Action II and Early Decision II options (with all decisions no later than February 15)–plus a regular decision option, of course. That’s five options!
  • Take this private Northeastern college, which offers the following information, quoted from the website:

Students who apply by the November 15 deadline for [Early Decision] Round I will be notified of the decision on their application in mid-December. Those who apply by the January 15 [Early Decision] Round II deadline will hear by February 15, as will those who convert Regular Decision applications to Early Decision by February 1. While Early Decision candidates may initiate applications to other colleges, if they are accepted under one of the Early Decision plans they must immediately withdraw all other applications and enroll at [this college].

  • Or this Ivy League university, which offers the following information, quoted from the website:

If you are a Single-Choice Early Action applicant to [this university], you may apply to another institution’s early admission program as follows:

  • You may apply to any college’s non-binding rolling admission program.

  • You may apply to any public institution at any time provided that admission is non-binding.

  • You may apply to another college’s Early Decision II program, but only if the notification of admission occurs after January 1. If you are admitted through another college’s Early Decision II binding program, you must withdraw your application from [this university].

  • You may apply to another college’s Early Action II program.

  • You may apply to any institution outside of the United States at any time.

My view is this, not that the university asked: If a student can follow that, he or she deserves to be admitted right now!

And one last word, parents: Remember that your teenager can be deferred when applying early, in which case the application will go into the pile to be considered with the applications submitted on the regular decision timeline. Or, your teenager can be rejected, in which case he or she cannot re-apply in some cases on the regular decision timeline. So that’s one more piece of the puzzle that you will need to consider.

4. A Personal Anecdote

Permit me a final personal anecdote. It may give you an idea of what awaits you next fall. This is a real story about a high school senior we worked with last fall. Let’s call her Kate. Kate had great grades (straight A’s, including in AP courses and honors courses), great activities (including excellent community service activities, a variety of school activities, and championship school and community sports teams), and satisfactory (but not great) SAT scores.

We helped Kate apply under Early Action plans to three universities, where we thought she would be accepted, based on her record. In fact, Kate got three Early Action acceptances in December: from Binghamton University (one of New York State’s best public universities), from the University of Colorado Boulder (a great public flagship university in one of the most beautiful settings in the U.S.), and from Baylor University (a very good private Southern university, which gave birth to one of the great medical schools in the U.S.). Kate got good scholarships from both the University of Colorado Boulder and Baylor. By the way, listeners, this is what it means to get outside your geographic comfort zone; be the New Yorker applying to colleges in Colorado and Texas. So, three Early Action acceptances are making life in Kate’s household a lot easier these days–while she waits on answers from eight more highly selective private universities, including two Ivies, in April.

Now, I will be the first to tell you that I lobbied hard for Kate to apply to Cornell’s College of Agriculture and Life Sciences under its Early Decision plan. Kate wants to go to medical school eventually, and the Ag School (as we Cornellians call it) is a good stepping stone to that. I believed that she might barely get into the Ag School on the Early Decision plan, given her academic record and the high proportion of Early Decision applicants who are accepted into the Ag School’s freshman class. Furthermore, she is a New York State resident, and the Ag School is one of the State-supported colleges within Cornell (which is a unique private-public partnership that we have spoken about several times at USACollegeChat). Finally, I did not believe that Kate would get into Cornell on a regular decision timeline, largely because of her less-than-stupendous SAT scores.

Here was the problem: Kate had her heart set on Yale or Georgetown. I was pretty sure she would not get into Yale, and I doubted that she would get into Georgetown. I thought Early Decision at the Ag School would be her best chance to get into a highly selective university, but that meant giving up any hope of Yale or Georgetown. In the end, I was not persuasive, so I settled for getting her to do those three Early Action applications. Now we are all waiting for April. Since I believe she will be happy at either Boulder or Baylor, I am less concerned than I might otherwise have been. She is less concerned, too–thankfully–and that is the beauty of Early Action.

So, what’s our advice? Well, it’s nothing straightforward. You are going to have to lay out the Early Action and Early Decision options and rules for each college your teenager is going to apply to next fall and figure out the best path. We are afraid that each case is unique. We are convinced, however, that making some use of some early options is likely to be in your teenager’s favor. Good luck, and call us when you get stuck.

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Episode 81: Assignment #1–Expanding, Not Narrowing, the College Search

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This series is entitled The Search Begins and, as we have said, it is aimed directly at those of you who are parents of juniors, and it is designed to help you all navigate summer tasks related to college applications in the fall. (Of course, it never hurts parents of freshmen and sophomores to get a head start on the college admissions game. So, stick with us during these summer episodes.)

Today’s topic focuses on something that you are just about to do totally wrong. Furthermore, our advice on this topic probably runs counter to what many “experts” are telling you to do right now, which is to start narrowing your list of colleges so that your teenager can get ready to apply in the fall.

In this episode, we are going to take the position that you should do the exact opposite, which is to start expanding your teenager’s list of colleges immediately so that you all are truly ready to narrow it in the fall. While that might seem unnecessary–even wasteful, given the thousand things you are trying to do this summer–we would contend that expanding the options now could make the difference between an okay college choice for your teenager and a great college choice for your teenager when it is time to accept a college’s offer next spring. Here’s why.

Episode 81: Assignment 1--Expanding, Not Narrowing, The College Search on USA CollegeChat podcast, with free printable

1. One More Research Study

Nicholas W. Hillman, an assistant professor at the University of Wisconsin–Madison (a great public flagship university, which we discussed in Episode 27) has written a recent paper, published in the American Educational Research Journal and entitled “Geography of College Opportunity: The Case of Education Deserts.” Catherine Gewertz reported on Hillman’s paper recently in the High School & Beyond blog in Education Week (“Why College Access Depends on Your ZIP Code,” June 24, 2016).

You loyal listeners might remember that we first met Professor Hillman back in Episode 66 when we talked about his earlier report entitled Education Deserts: The Continued Significance of “Place” in the Twenty-First Century (co-authored with Taylor Weichman). One statistic that the authors quoted in that report is this: About 57 percent of incoming freshmen at public four-year colleges attend a college within 50 miles of home. Now, think about that from a freshman’s point of view. If you are a freshman standing on your four-year public college campus, more than half of your classmates live within 50 miles of where you are standing. Clearly, those students did not get outside of their “geographic comfort zone,” which is one of our most talked about and least favorite concepts here at USACollegeChat. (Remember that about 70 percent of high school graduates attend college in their home state. That’s just too many kids staying within their geographic comfort zone, in our opinion.)

This time around, Hillman maps both public and private two-year and four-year colleges and universities in 709 “commuting zones” across the U.S.–that is, in 709 bunches of mostly contiguous counties where people live and work. And, when I say “maps,” I mean that he locates the colleges and universities on a map of the U.S. and colors in the commuting zones where they are located so that anyone can see at a glance which commuting zones have a lot of colleges (five or more is the top of his scale) and which don’t have even one.

We are going to skip over private two-year colleges, inasmuch as they are the rarest of college types, and look first at public two-year colleges. Looking at Hillman’s map, we notice that there are relatively fewer public two-year colleges west of the Mississippi River until you get to the Far West and Southwest border states. Turning to public four-year colleges, we notice that there are even fewer public four-year colleges than public two-year colleges in the Plains and Rocky Mountain states. And finally, coming to private four-year colleges, we notice that the coverage is especially good east of the Mississippi–particularly in New England and the Mid-Atlantic states–and again in parts of the Far West.

So, where is the “education desert”? The maps would say, generally speaking, that it is in the Rocky Mountain and Plains states. What that means is that college students who live there are likely to have fewer nearby options than students in other commuting zones–say, those in the Northeast. Of course, even in the Northeast, you might live in a particular commuting zone that just doesn’t have many colleges. And that matters because so many kids stay close to home for college–perhaps too close.

But that’s not the worst of it. Gewertz explains:

Hillman found that zones of opportunity put specific groups at a disadvantage. Latino and African-American communities tend to have the fewest colleges, and less-selective colleges, nearby, while white and Asian communities tend to have more colleges, and more selective institutions, nearby to choose from. . . .   Hillman argues that most policy that seeks to improve college access focuses on the process of opportunity–with initiatives that aim to get more information into students’ hands, so they can make good college choices–instead of the geography of opportunity. (quoted from the article)

Well, now we have a societal problem as well as an individual student problem. As Hillman noted in his first report, the college decisions of students from working-class homes and the college decisions of students of color are most negatively affected by home-to-college distance. So, when it turns out that there are relatively fewer college options and relatively fewer selective college options in Latino and African-American communities and when we know that lots of those kids do not travel very far to attend college, for whatever reason, those students end up not having the range of college choices that they deserve.

2. Your Assignment #1

Download the Assignment #1 printable worksheet

Why are we telling you this? Because all of you should expand the college options for your teenager before you narrow them, and this is especially true if you live in an area that has few nearby colleges or few good nearby colleges. Whether you are Latino, African American, Asian, or white, those of you living in an education desert must look outside your geographic area in order to find a choice of good options for your teenager. Why should you be content with the only option in town no matter how good it is? For many of you, the chances are that it is not good enough.

But, to repeat, this advice is not just for those of you living in education deserts. This advice is for all of you who are busy making up a short list of colleges for your child to visit this summer and apply to in the fall. It simply is not time yet to be making up that short list, to be narrowing down the choices, to be closing off opportunities, and to be settling either for colleges that are nearby or for colleges that you already know about. It is unnecessarily soon–even for those of you who want to look at an Early Decision or Early Action option.

So, since it is July 1 and your teenager might have a bit of free time, we are ready to give him or her–and you–an assignment every week until September. The more you can get your teenager to do the work, the easier it will be for you; however, you will need to provide some life experience and adult judgment throughout the assignments. We do guarantee that you both will be better equipped by September 1 to start the actual college application process.

We thought hard about what your first summer assignment should be and settled on this: With your teenager, listen to our virtual nationwide college tour (Episodes 27 through 53) again?or for the first time?or skim the show notes if you prefer. By the way, these episodes do a good job of differentiating between the public and private colleges, which could well be one of the first decisions you will make when it is time to shorten your teenager’s list in September.

Together, choose at least one college in every state to put on your teenager’s list. Put those 50 on what we will call “your teenager’s long summer list of college options.” Just add them to any colleges you already have on the list.

Okay, if that’s too outlandish, try this: Choose at least one college in each of 25 states of your choice to put on your teenager’s list. Heck, that’s only half the states. You are getting off easy. Put those on your teenager’s long summer list of college options.

Still too tough? How about this: Choose at least two colleges in every geographic region of the U.S. to put on your teenager’s long summer list of college options. Remember that the Bureau of Economic Analysis (an agency of the U.S. Department of Commerce) has divided the U.S. into eight regions, with each region’s covering four to 12 states. So, that would give you 16 colleges–plus, let’s say, add two extra colleges in your home state for good measure.

But wait: Put five public flagship universities on your teenager’s long summer list of college options. Any five. You choose. This will ensure that your teenager has some great public options to consider, too. As we have said before, public flagship universities might be the hidden jewels in the college landscape.

And those of you who are longtime listeners know that this piece of advice is coming: Choose at least one college not in the U.S. to put on your teenager’s long summer list of college options. The global future is here. Join it.

Now that you have the long summer list of 20 or 30 or 40 or, better yet, 50 colleges, have your teenager read about each one on the college’s website before talking with you and recommending whether it should be kept on the list. Believe me, you can learn a lot from reading a college website. Furthermore, you can learn not only about that one college, but also about colleges in general and what to look for on the next website. It’s an education in itself.

Our virtual tour gave you a lot of the information you should consider already, but let your teenager confirm it and look further into particular things that interest him or her about the college. Make sure your teenager checks out at least these topics:

  • Enrollment, broken down by undergraduate and graduate (if any) students
  • Retention and graduation rates (search the site for “common data set” or go to College Navigator, sponsored by the National Center for Education Statistics)
  • The history of the college (always my favorite topic)
  • Academic divisions in the institution (that is, colleges or schools within a university)
  • Academic departments and majors offered
  • Study abroad options
  • Extracurricular activities (including fraternities and sororities)
  • Intercollegiate and intramural sports
  • Tuition and housing costs (of course)

Finally, make sure that your teenager writes down (or makes a spreadsheet of) the information they find on each college. Believe me, after about four colleges, it’s impossible to remember which college has which attractive and unattractive features.

Personally, I wouldn’t have your teenager start poring over admission standards just yet. I would rather he or she look at the range of great opportunities out there and perhaps get a bit motivated by what those websites offer. Your teenager needs an education about higher education first. Some of those websites are so good, in fact, that they make me want to go back to college.

And, by the way, I wouldn’t have your teenager start looking at two-year colleges yet, either. Those of you who listen to us know that we have some reservations about two-year colleges, especially for students who have just graduated from high school and are moving directly into college full time. We know that they are a great choice for saving money and for helping kids who need a bit more maturity or a bit more academic preparation, but we worry because the transfer rates to four-year colleges are scandalously low, and we worry about what opportunities that fact closes off for too many kids. Two-year colleges can easily be added to the list in September, because we are assuming that the choice of a two-year college is largely affected by geography and that students are most likely to attend the one closest to them.

So, what is the point of today’s episode? It is simply that expanding your options now–before narrowing them in the fall–is a way to let both you and your teenager consider colleges you have never thought about. That’s because there are some really interesting ones out there, including perhaps the one that is best for your teenager.

Depending where you live, here are a few public and private choices you probably aren’t thinking about (some that are very selective, and others that are not):

By the way, I really do not want to hear one more of my friends here in New York say, “Oh, she can just go to Binghamton. It’s a good school.” With apologies to Binghamton, which is a fine state university in upstate New York, I would like my friends to look around first. I would like many more colleges on their teenager’s long list. I would like many colleges on that list to be outside New York State. I would like some of them to be outside the Northeast. I would like some of them to be public and some of them to be private. Binghamton isn’t going anywhere. It will still be there in the fall.

Download the Assignment #1 printable worksheet

The Kindle ebook version of our book, How To Find the Right College, is on sale for $1.99 all summer long! Read it on your Kindle device or download the free Kindle app for any tablet or smartphone. The book is also available as a paperback workbook.

Ask your questions or share your feedback by…

  • Leaving a comment on the show notes for this episode at http://usacollegechat.org/episode81
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Episode 58: Black and Hispanic Students at Public Flagship Universities

Black and Hispanic Students at Public Flagship Universities on Episode 58 on NYCollegeChat

Listen to the episode in the player, download it here, or subscribe on iTunes, Stitcher, or TuneIn.

Welcome back to our current series about higher education in the news. We have been talking about news stories of all sorts about colleges—some that might immediately influence your teenager’s decision about where to apply or later about where to attend and others that might take longer to impact your family.

In this episode, we are going to look at an eye-opening article that focuses on the enrollment of black students at public flagship universities in various states. As our regular listeners know, we have spent many episodes praising public flagship universities—especially during our virtual tour of colleges nationwide, where we highlighted every single flagship university in every single state.

We explained that, in many states, the public flagship university is often the place to be, if you graduated from high school in that state. Why? Because it is relatively inexpensive, academically respectable, well regarded across the state and across the country, usually competitive in sports arenas, chocked full of student clubs and activities, within driving distance of home, and a social hub for high school classmates.

We also explained that flagship campuses are more popular in some parts of the country than in others. The notion that they are least popular, we would say, in the Mid-Atlantic and New England regions probably reflects the culture of the Northeast and not the academic quality of the institutions. Perhaps there is just an older and more entrenched tradition of private higher education in the Northeast than there is in other parts of the country.

As we have said before, we think that great flagship campuses in other states are the hidden jewels of the college search for lots of students who never consider them. In other words, we think that students too often overlook great flagship universities outside their home state and choose to attend more expensive private colleges with less academic prestige in their home state.

To be fair, some flagship universities are pricey for out-of-state students, but they are not typically more expensive than private colleges. And, in earlier episodes, we have talked about some reciprocal agreements among states that charge students from their same region a lower price than other out-of-state students (remember the Western Undergraduate Exchange and the Midwest Student Exchange Program, which charge regional students no more than 150 percent of in-state tuition instead of two or three times as much).

So, that’s the background to today’s episode. To sum it up, we love flagship universities.

1. The Hechinger Report’s Investigation

Recently, I read Meredith Kolodner’s well-researched article in The Hechinger Report (December 18, 2015): “Black students are drastically underrepresented at top public colleges, data show.” (The article also appeared in The Huffington Post.) As someone who has been praising flagship universities for some months now and as a concerned taxpayer, I dove into the article. Let me read you several paragraphs in which Ms. Kolodner gives us some key statistics:

On average, just 5 percent of students at the nation’s flagship public universities are black. . . . Even . . . at the University of Virginia, which prides itself on the diversity of its campus, just 8 percent of students are black. Just 5 percent are black Virginians, in a state where 22 percent of public high school graduates are African-American.

Virginia is hardly unusual. At most flagships, the African-American percentage of the student population is well below that of the state’s public high school graduates. Typical are the University of Delaware, with a student body that is 5 percent African-American in a state where 30 percent of public high school graduates are black, and the University of Georgia, where it’s 7 percent compared with 34 percent. (quoted from the article)

Those statistics made me think twice. I almost hoped that the University of Virginia (commonly referred to as UVA) numbers were unusual since we know from our virtual tour that it is one of the most academically prestigious of all flagship universities.

Ms. Kolodner went on to say this:

Flagships matter because they almost always have the highest graduation rates among public colleges in their state — especially for black students — as well as extensive career resources, well-placed alumni networks, a broad range of course selections and high-profile faculty. For state residents, these colleges also offer the most affordable top-quality college education, and usually a path toward better opportunities after college.

We agree: Flagships matter. The article goes on to offer a thought-provoking discussion of how black students are being pushed out of public higher education opportunities, including by rising costs, and of how black students themselves feel on campuses where they are such a small fraction of the student population. The article, which also takes a deeper look at UVA, is well worth reading.

2. The Common Data Set

Wanting to see what the enrollment figures looked like at other flagship universities we have been recommending to students, we decided to take a look. I got the data that we are going to present from a very useful document, which can be found on the websites of most colleges. It is called the Common Data Set, and it is a long set of data covering many aspects of college life, including enrollment and characteristics of admitted students. The Common Data Set is a product of the government-funded Integrated Postsecondary Education Data System (known as IPEDS). I usually found it for a particular college by searching on that college’s website for “Common Data Set.”

In checking information about IPEDS for this episode, I now discover that IPEDS has a great college search function of its own (housed at the National Center for Education Statistics), called College Navigator, which provides the Common Data Set statistics for each college quickly and efficiently in one place. If only I had known! Run—don’t walk—to this website: http://nces.ed.gov/collegenavigator/. This is great information for you and your teenager as you are doing your college search.

3. Statistics from Other Flagships

Let’s look first at the percentage of “black, or African American, non-Hispanic/Latino” students who are “degree-seeking undergraduates,” according to the figures submitted to IPEDS in these exact IPEDS categories. Here are the percentages for some well-known flagship universities that we have discussed in earlier episodes (the data are for the 2014-2015 academic year):

These are large and small flagships, highly selective and less selective flagships, and geographically diverse flagships. I have to say that I was astonished at the tiny fraction of black undergraduates at some of them. While we often looked at the racial/ethnic breakdown of students during our virtual tour of colleges, these small numbers seem to have a bigger impact when they are all lined up together. And, interestingly, I remember some selective private colleges where the percentage of black students was far, far higher than these numbers.

I went on to get the same information for what IPEDS calls “Hispanic/Latino” “degree-seeking undergraduates.” Here are those percentages:

  • The Ohio State University—3%
  • The University of Mississippi—3%
  • University of Michigan—4%
  • University of Massachusetts Amherst—5%
  • Louisiana State University—6%
  • The University of Iowa—6%
  • The University of North Carolina at Chapel Hill—7%
  • University of Washington in Seattle—7%
  • University of Colorado Boulder—10%

These percentages aren’t any higher. In fact, when combining the two figures, you get a range of just 8 to 17 percent black and Hispanic/Latino undergraduates at these particular flagship universities.

4. Graduation Rates

Ms. Kolodner’s article also takes up the important concern about whether students who enroll in college actually go on to graduate. Listen to these two paragraphs from her article:

Black and Latino students who have above-average SAT scores go to college at the same rate — 90 percent — as whites. But once enrolled, white students are more likely to finish, in part because they attend more selective colleges, where the resources are better and overall graduation rates are higher.

When black and Latino students with above-average SAT scores go to those selective colleges, their graduation rate is 73 percent, compared to only 40 percent for these above-average-scoring nonwhite students at other colleges. (quoted from the article)

This is just one more reason that low numbers of black and Hispanic/Latino undergraduates at flagship universities is a concern: If more black and Hispanic/Latino students attended flagships, it is likely that more would, in fact, graduate from college. And that is at least as important as getting into college in the first place.

5. What Does This Mean for You

I am not presenting these numbers to condemn these universities for somehow not producing undergraduate student bodies that are more diverse and more representative of black and Hispanic/Latino high school graduates. I do not know what measures they have taken to improve these numbers or even if they believe that these numbers need improving. What I would like to do is give you and your teenager a way to think about these numbers if you are black, Hispanic, or Latino.

First, know that your teenager would be part of a relatively small group of students of the same racial or ethnic background on many of these campuses. That might be fine for your teenager and for your family—especially if your teenager’s high school had a similar look. Or, even if it didn’t. Of course, because most of these flagship universities have tens of thousands of students, that means that there are still hundreds or even thousands of black and Hispanic/Latino students on campus. So those numbers might make your teenager feel comfortable enough.

Second, know that your teenager could be a highly desirable freshman applicant, depending on his or her grades and test scores. My guess is that many of these flagship universities are actively seeking good black and Hispanic/Latino applicants—especially from their own states, but likely also from other states. And, because we have already said that flagship universities are typically excellent academic institutions, they make really attractive choices for your teenager.

Third, know that your teenager might well stand a better chance of graduating from college if he or she attended a great flagship university rather than a smaller, less academically prestigious institution. It might be a bit more expensive for out-of-staters, but the result could be, as they say, priceless.

Listen to the podcast to find out about…

  • When and where to ask a college about enrollment breakdowns
  • When and where to ask a college about graduation rate breakdowns
  • Whether to consider public college systems in a state other than its flagship university

Check out these higher education institutions and organizations we mention…

Outside of New York State

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